MARKETING + BRAND
I help brands find their voice and plan for meaningful growth through thoughtful strategy, storytelling, and design. From long‑range brand planning and positioning to hands‑on execution, I bridge research-driven insights with creative solutions that foster authentic connections and deepen audience relationships while driving measurable outcomes.
Digital Strategy Designing integrated strategies that build brand awareness and deepen audience relationships across platforms.
Newsletter Strategy & Design Creating engaging newsletters that reflect your brand identity and drive audience engagement.
Data Analytics & Reporting Analyzing performance metrics to inform strategic decisions and optimize marketing campaigns.
Content Marketing Developing and distributing valuable content that aligns with brand messaging and engages target audiences.
Art Direction Guiding visual storytelling with a cohesive, elevated approach that aligns with your brand narrative and positioning.
Strategic Brand & Marketing Planning Guiding long‑range brand direction, aligning stakeholder vision with actionable marketing roadmaps.
Copywriting & Editorial Writing copy and editorial content that blends voice, clarity, and purpose—whether for campaigns, web, or print.
SEO Optimization Collaborating with agency partners to enhance content strategy, boost visibility, and improve search performance.
Photoshoot Styling & Coordination Directing and styling shoots that reflect your brand’s essence—considering mood, tone, composition, and story in every frame.
Graphic Design Delivering clean, effective design solutions that support brand storytelling and strategic marketing efforts.
Strategic Planning Partnering with leadership and multidisciplinary teams to define priorities, clarify goals, and align initiatives with long‑term vision.
Web Design & Development Partnerships Designing Squarespace sites independently and partnering on custom builds to deliver intuitive, brand-driven web experiences.
Brand Guidelines Development Creating clear, comprehensive brand systems to ensure visual and verbal consistency across all touchpoints.
Brand & Identity Design Designing distinctive visual identities that establish trust, recognition, and a strong market presence.
Social Media, Content & Account Management Managing your digital presence with curated content, engagement strategies, and performance-focused account oversight.