Brand Identity & Marketing Strategy

I help brands find their voice and build their presence through thoughtful strategy, storytelling, and design. From high-level positioning to hands-on execution, I bring a holistic approach to every project—bridging visuals and messaging to create authentic, engaging brand experiences across every platform.

Digital Strategy

Designing integrated strategies that build brand awareness and deepen audience relationships across platforms.

Newsletter Strategy and Design

Creating engaging newsletters that reflect your brand identity and drive audience engagement.

Data Analytics and Reporting

Analyzing performance metrics to inform strategic decisions and optimize marketing campaigns.

Content Marketing

Developing and distributing valuable content that aligns with brand messaging and engages target audiences.

Email Marketing

Designing and executing targeted email campaigns to nurture leads and drive conversions.

Art Direction

Guiding visual storytelling with a cohesive, elevated approach that aligns with your brand narrative and positioning.

Strategic Marketing and Positioning

Translating brand values and goals into actionable marketing strategies that connect with your core audience.

Copywriting & Editorial

Writing copy and editorial content that blends voice, clarity, and purpose—whether for campaigns, web, or print.

SEO Optimization

Collaborating with agency partners to enhance content strategy, boost visibility, and improve search performance.

Photoshoot Styling AND coordination

Directing and styling shoots that reflect your brand’s essence—considering mood, tone, composition, and story in every frame.

Graphic Design

Delivering clean, effective design solutions that support brand storytelling and strategic marketing efforts.

Web Design & Development Partnerships

Designing Squarespace sites independently and partnering on custom builds to deliver intuitive, brand-driven web experiences.

Brand Guidelines Development

Creating clear, comprehensive brand systems to ensure visual and verbal consistency across all touchpoints.

Brand and Identity Design

Designing distinctive visual identities that establish trust, recognition, and a strong market presence.

Social Media, Content & Account Management

Managing your digital presence with curated content, engagement strategies, and performance-focused account oversight.

—and more.

LITTLE LOOKS